Gelatin Free Gummy Vitamins Compared: What 10 Labels Say (2026)
Gelatin free gummy vitamins compared from their published labels: pectin or gelatin base, vegan status, added sugar, servings and price. Sourced and dated.
Search for magnesium gummies and you get a wall of similar bottles, each one quoting a different number in a different way. We pulled the published label data for the most-recommended options and put it in two tables, checked between August 11 and August 19, 2026, from each brand's own product page wherever the brand publishes it. Where a brand does not publish a figure, the cell says so.
One note before the tables. We sell one of these products. Read the numbers before you read our opinion. If you spot a discrepancy, email team@behappybeyou.net and we will correct it.
| Product | Labeled serving | Magnesium per serving (elemental) | L-theanine | Melatonin |
|---|---|---|---|---|
| Be Happy Be You Magnesium & L-Theanine Gummies | 2 gummies | 60 mg, from 426 mg magnesium glycinate (14% DV) | 50 mg | None |
| Lunakai Magnesium Glycinate + L-Theanine Gummies | Not published on the brand's product page | Listed as 426 mg magnesium glycinate (one variant lists 420 mg). Elemental amount not published | Included. Amount not published | Not published |
| Nature Made High Absorption Magnesium Citrate Gummies | 2 gummies | 200 mg, from magnesium citrate | None | None |
| Garden of Life Dr. Formulated Magnesium Gummies | 1 gummy | 100 mg, from magnesium citrate | None | None |
| Nordic Naturals Magnesium Gummies | 3 gummies | 300 mg, from magnesium citrate (71% DV) | None | None |
| Natural Vitality CALM Gummies | 4 gummies | 330 mg magnesium citrate per a retailer listing. Not confirmed on the brand's product page | None | Only in the Sleep variants |
| MaryRuth Organics Magnesium Calm Gummies | 1 gummy | 50 mg, from magnesium citrate | None | None |
| Moon Juice Magnesi-Om (a drink powder, not a gummy) | 1 scoop | 310 mg, from citrate, gluconate and acetyl taurinate | 112 mg | None (the Sleepy version adds it) |
| OLLY Goodbye Stress Gummies | 2 gummies | No magnesium in the formula | Included. Amount not published | None |
| Product | Added sugar per serving | Base | Servings and price | Testing or mark on the label |
|---|---|---|---|---|
| Be Happy Be You Magnesium & L-Theanine Gummies | 2 g (15 calories) | Pectin (vegan) | 45 servings, $19.99 ($0.44 per serving) | Third-party tested. No certification mark |
| Lunakai Magnesium Glycinate + L-Theanine Gummies | Not published on the brand's product page | Vegan, non-GMO. Base not published | One-month supply, $26.00 | States third-party testing. No lab or mark named |
| Nature Made High Absorption Magnesium Citrate Gummies | Not published as added sugar. 6 g total sugars, 35 calories | Not confirmed on the brand's product page | $22.59. Servings per container not published on the product page | Not published |
| Garden of Life Dr. Formulated Magnesium Gummies | 0 g (10 calories) | Citrus pectin, agar, tapioca starch | 60 servings. Price not captured at time of writing | NSF Contents Certified, NSF Certified Gluten Free, Non-GMO Project Verified, Star-K Kosher |
| Nordic Naturals Magnesium Gummies | 2 g (3 g total sugars, 30 calories) | Agar, organic tapioca syrup, organic sugar | 20 servings. Price not captured at time of writing | Not captured |
| Natural Vitality CALM Gummies | Not published on the brand's product page | Not published | 30 servings (120 count), $25.82 ($0.86 per serving) | Not published |
| MaryRuth Organics Magnesium Calm Gummies | 0 g (sweetened with tapioca fiber, erythritol and stevia) | Agar, locust bean gum | 60 servings, $24.95 ($0.42 per serving) | Clean Label Project Certified |
| Moon Juice Magnesi-Om (powder) | 0 g | Not applicable, powder | 30 servings, $30.80 ($1.03 per serving) | Brand states third-party testing for microbes, heavy metals and contaminants |
| OLLY Goodbye Stress Gummies | Not published on the brand's product page | Gelatin | 21 servings $13.99, or 30 servings $17.99 ($0.60 to $0.67 per serving) | Not published |
The Supplement Facts panel on any magnesium product is required to state elemental magnesium, the mineral itself. Front-of-bottle marketing often quotes the compound instead. A label that says "426 mg magnesium glycinate" is describing the whole molecule, magnesium bound to the amino acid glycine, and roughly 14 percent of that weight is magnesium. That is why our panel reads 60 mg of magnesium from 426 mg of magnesium glycinate. Lunakai lists the same 426 mg of glycinate we do, so the arithmetic lands in the same place. The difference is that we print the elemental number and they do not.
Serving size matters just as much. Garden of Life's marketing describes four gummies as 400 mg. The labeled serving is one gummy at 100 mg. Nordic Naturals labels three gummies as one serving at 300 mg. We used the labeled serving for every product, because that is what the panel is built on and what the price per serving is based on.
The 71% daily value on the Nordic Naturals panel is a useful check on the rule. The daily value for magnesium is 420 mg, and 300 divided by 420 is 71 percent. If a product's percentage does not match its milligrams that way, the milligram figure is probably a compound weight.
Magnesium doses in this set are built for different jobs. Ours pairs 60 mg of magnesium with 50 mg of L-theanine and no melatonin. The higher-dose products in this table are single-ingredient magnesium. The NIH Office of Dietary Supplements puts the recommended daily amount for adults at 310 to 420 mg, most of which people get from food, and states the supplement ceiling in one line: "The Tolerable Upper Intake Level for supplemental magnesium is 350 mg for adults." A 60 mg serving leaves room under that limit. A 300 mg serving is close to the whole daily supplement ceiling in one go. They are built for different jobs.
Among gummies, ours and Lunakai are the only magnesium and L-theanine pairings in the set. The one product with more L-theanine, Moon Juice's Magnesi-Om at 112 mg, is a drink powder rather than a gummy. OLLY's Goodbye Stress leans on GABA, lemon balm and L-theanine and contains no magnesium. Every citrate gummy in the table leaves L-theanine out. If you want glycinate and L-theanine together in a gummy, the comparison narrows to us and Lunakai.
Published added sugar ran from zero to 2 grams per serving, and one product lists 6 grams of total sugars without publishing an added sugar figure. Garden of Life and MaryRuth reach zero with agar and alternative sweeteners. Nature Made's citrate gummies list 6 grams of total sugars. Ours has 2 grams of added sugar and 15 calories per serving. Three brands do not publish a sugar figure on their product page at all.
Melatonin is mostly absent, until you pick a "Sleep" variant. None of the base products here contain it. Natural Vitality's Sleep gummies and Moon Juice's Sleepy version add it. Ours never does, which is a deliberate choice for people who want magnesium in the evening and prefer to decide about melatonin separately. More on that on our magnesium and L-theanine page.
The base decides who can take it. OLLY uses gelatin, which rules it out for vegetarians and vegans. Garden of Life, Nordic Naturals and MaryRuth use agar. Ours is pectin. Two brands do not publish their base on the product page.
Start with the magnesium column. If your healthcare provider set a specific amount for you, match it and stop there. If nobody set an amount and you want an evening top-up, a lower dose gives you room and is less likely to loosen your stomach, which the NIH notes can happen with larger supplemental doses.
Then decide whether L-theanine matters to you. It is the amino acid found in tea, and it is the reason our product exists in this form. Four products in the set include it, and three of those are gummies.
Then check the sugar and base columns against your own rules, and divide the price by the servings. Bottle sizes vary so much that the shelf price tells you very little on its own.
If you want magnesium glycinate and L-theanine together, in a vegan gummy, with the elemental dose printed on the label and no melatonin, that is the product this table was built for. Ours delivers 60 mg of magnesium and 50 mg of L-theanine per serving, 2 grams of added sugar, 45 servings for $19.99, and it is tested by an outside laboratory. See the full Supplement Facts panel here, or pair it with our ashwagandha gummies in the Be Calm bundle.
Figures were read from each brand's published product page or label panel between August 11 and August 19, 2026. Three rows (Garden of Life, Nordic Naturals, Natural Vitality) were read from published retailer label panels because the brand sites were not reachable, and those cells are marked. We will update this page when labels change.
This article is general information and is not medical advice. Talk to your healthcare provider before starting any supplement, especially if you take medication or have a kidney condition.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Look at the magnesium line on the Supplement Facts panel. That number is elemental magnesium, the amount your body can use. A front-label figure such as 400 mg magnesium glycinate describes the whole compound, and only about 14 percent of magnesium glycinate by weight is magnesium. Our Magnesium and L-Theanine gummies list 60 mg of magnesium per serving, from 426 mg of magnesium glycinate.
Magnesium glycinate is magnesium bound to the amino acid glycine. Elemental magnesium is the mineral on its own. Labels can quote either figure, which is why two products that both say 400 mg can contain very different amounts of usable magnesium. The Supplement Facts panel states the elemental amount, so compare that line across brands rather than the front of the bottle.
Some do. Several stress and sleep gummies pair magnesium with melatonin, and a few of the products in our table include it. Ours does not. We pair 60 mg of magnesium with 50 mg of L-theanine and leave melatonin out, so it can be taken in the evening by people who prefer to avoid it. Check the Supplement Facts panel on any product if you want to be sure.
It varies by brand, and some brands do not include L-theanine at all. Compare the Supplement Facts panel rather than the front label, because the front label may not mention it. Our gummies contain 50 mg of L-theanine per serving alongside 60 mg of magnesium, and both numbers are printed on the panel.
Some are. Gummies are built on pectin, which comes from fruit, on agar, which comes from seaweed, or on gelatin, which is animal-derived. The base is listed in the ingredients, usually near the top. Our Magnesium and L-Theanine gummies use a pectin base, so they are vegan. If that matters to you, read the ingredient list on each product rather than relying on the front of the bottle.
In the nine products we compared, published sugar figures ran from zero added sugar to 6 grams of total sugars per serving, and three brands do not publish a sugar figure on their product page. Ours has 2 grams of added sugar and 15 calories per serving. If sugar is a concern, the Supplement Facts panel lists total and added sugars for every product that publishes it.
The NIH Office of Dietary Supplements sets an upper limit of 350 mg per day for magnesium from supplements for adults, on top of what comes from food. A serving of our gummies provides 60 mg, well under that limit. Higher-dose products can cause loose stools in some people. If you take medication or have a kidney condition, ask your healthcare provider before adding any magnesium supplement.
Price per serving is the fair way to compare, since bottle sizes differ. Divide the price by the number of servings on the panel. In our table, published prices ran from about 42 cents to just over a dollar per serving. Our Magnesium and L-Theanine gummies are $19.99 for 45 servings, about 44 cents per serving.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
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